USJ Employees Join the Parade Again This Year! Kansai’s Largest LGBTQ+ Event, "Rainbow Festa! 2024"
- Feb 20th, 2025 UP
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On October 26 (Saturday) and 27 (Sunday), "Rainbow Festa! 2024" was held in Osaka, and USJ LLC employees, along with their families, once again participated in the "Kansai Rainbow Parade," an event that draws attention every year.
"Rainbow Festa! 2024" is one of the largest LGBTQ+ events in Kansai, attracting participants from across Japan and abroad. The event aims to celebrate the diversity of individual identities and foster mutual respect among all people. This year, approximately 64,000 attendees joined the festivities. The parade held on Sunday, October 27, set a new record with around 3,700 participants (according to the official announcement from the Rainbow Festa! 2024 Planning Committee).
The event featured various corporate booths, guest stage performances, and a parade that marched approximately 3 kilometers, starting from Ogimachi Park. Numerous organizations and companies that resonate with the ideals of Rainbow Festa also participated in the parade. From USJ LLC, more than 50 volunteer members, including families and friends, joined the march wearing matching USJ-themed T-shirts and accessories.
The parade received enthusiastic cheers from onlookers, providing an opportunity to showcase the company’s ongoing efforts to support LGBTQ+ initiatives.
Participating employees shared their thoughts:
“I was thrilled when people along the route noticed us and said, ‘It’s Universal Studios Japan!’ in such a friendly way.”
“While building a workplace where employees can thrive is important, I hope we can also use activities like this to show that USJ is a welcoming and inclusive place, not just within the company, but for society as a whole.”
The event venue also featured a panel exhibition showcasing USJ LLC’s DE&I initiatives, along with the distribution of LOVE HAS NO LIMIT logo stickers and the CSR Report 2024.
The panel highlighted various policies and initiatives supporting the LGBTQ+ community, including programs to foster innovation through diversity, awareness campaigns, the installation of gender-free changing rooms and restrooms, and the adoption of gender-neutral uniforms. It also presented internal efforts inspired by Pride Month in June, underscoring the company’s ongoing commitment to inclusion.
Through its LOVE HAS NO LIMIT CSR initiatives, both inside and outside the Park, USJ LLC aims to create an inclusive workplace where people of diverse backgrounds and perspectives can thrive together with mutual recognition and respect. The company is also committed to building a Park where everyone can feel safe, be themselves, and enjoy their time to the fullest.
